Same valuable content – new location and channel
The ICF Canoe Slalom World Championships marked the next step in this journey, first taking this blog to Sportscene.tv in January 2013 and now to the ICF Planet Canoe website plus @PlanetCanoe Twitter account. I’m again very honoured. With the UK’s Daily Telegraph dedicating a shameful 21 words to David Florence’s latest World Championship title I am very grateful that we now have control of the delivery of content! Congratulations to our new Cane Slalom World Champions.
I provided a preview article to the ICF called 10 pointers for canoe slalom showdown. I must compliment the ICF on the way in which they have improved their live results, athlete interviews and live feed video through the Planet Canoe YouTube Channel. It is great to continue working alongside Matthew Leighton.
Through the great World Championships at Lee Valley I posted 673 tweets through @PlanetCanoe. Although there were two somewhat competing hashtags being promoted through the event, we generated 3,175 with #ICFslalom during the week which generated 10 million impressions on the last day alone. Interestingly, those which referenced the UK BBC TV Blue Peter presenter challenge with Russ Smith & Tim Baillie on the course actually generated the most timeline deliveries and retweets!!
Here you can read my post race analysis called 10 insightful facts about the Lee Valley Worlds
You can view my updated consolidated table of canoe slalom champions, updated September 25, 2015. Consolidated summary of key race winners 25.09.15
Here is a link to the latest 2015-4 ICF World Rankings.